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Jack Trout eBooks

Jack Trout is the acclaimed author of many marketing classics published in many languages. He is president of Trout & Partners Ltd. an international marketing consultancy based in Connecticut. He has consulted for such companies as Hewlett-Packard, Southwest Airlines, Merck, Procter & Gamble, Papa John’s Pizza and many others. He has consulted with the State Department on how to better sell America and in 2006 helped the Democrats regain leadership of the U.S. Congress. He continues to advise the current administration on strategy.

Recognized as one of the world’s foremost marketing strategists, Trout is the originator of Positioning and other important concepts in marketing strategy. He has over 40 years of experience in advertising and marketing, and became a boardroom advisor to some of the world’s largest corporations and his worldwide consulting work gives him first-hand experience in a wide range of marketing scenarios. Jack Trout has gained an international reputation as a consultant, writer, speaker, and proponent of leading-edge marketing strategies.



eBooks found: 8
Differentiate or Die: Survival in Our Era of Killer Competition PDF (Adobe DRM) download by Ron Marks
Differentiate or Die: Survival in Our Era of Killer Competition
Ron Marks & Steve Rivkin & Rivkin Steve & Jack Trout
John Wiley & Sons, Inc., March 2008
ISBN: 9780470223390
Format: PDF, ePub
Our price: $17.99
REPOSITIONING : Marketing in an Era of Competition, Change and Crisis: Marketing in an Era of Competition, Change and Crisis ePub (Adobe DRM) download by Steve Rivkin
REPOSITIONING : Marketing in an Era of Competition, Change and Crisis: Marketing in an Era of Competition, Change and Crisis
Steve Rivkin & Jack Trout
McGraw-Hill, November 2009
ISBN: 9780071635592
Format: ePub
List Price: $26.95 Our price: $23.99
The 22 Immutable Laws of Marketing: Exposed and Explained by the World's Two ePub (Adobe DRM) download by Al Ries
The 22 Immutable Laws of Marketing: Exposed and Explained by the World's Two
Al Ries & Jack Trout
HarperCollins e-books, October 2009
ISBN: 9780887306662
Format: ePub
Our price: $11.49
In Search of the Obvious: The Antidote for Today's Marketing Mess PDF (Adobe DRM) download by Jack Trout
In Search of the Obvious
Jack Trout
Wiley, November 2008
ISBN: 9780470288597
Format: PDF, ePub
Our price: $18.99
Trout on Strategy PDF (Adobe DRM) download by Jack Trout
Trout on Strategy
Jack Trout
McGraw-Hill, March 2004
ISBN: 9780071437943
Format: PDF
List Price: $19.95 Our price: $14.99
Positioning: The Battle for Your Mind ePub (Adobe DRM) download by Al Ries
Positioning: The Battle for Your Mind
Al Ries & Jack Trout
McGraw-Hill, December 2000
ISBN: 9780071373586
Format: ePub, PDF
List Price: $16.95 Our price: $12.99
The New Positioning: The Latest on the World's #1 Business Strategy PDF (Adobe DRM) download by Steve Rivkin
The New Positioning: The Latest on the World's #1 Business Strategy
Steve Rivkin & Jack Trout
McGraw-Hill, December 2000
ISBN: 9780070653283
Format: PDF
List Price: $12.95 Our price: $9.99
The Power of Simplicity PDF (Adobe DRM) download by Steve Rivkin
The Power of Simplicity
Steve Rivkin & Jack Trout
McGraw-Hill, September 2000
ISBN: 9780070653627
Format: PDF
List Price: $24.95 Our price: $21.99
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