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eBooks found: 1
The Art & Science of Interpreting Market Research Evidence
J. H. Fletcher & J. H. H. Fletcher & Jonathan H. Fletcher & D. V. L. Smith & D. V. L. V. L. Smith & David V. L. Smith
Wiley, May 2004
ISBN: 9780470844243
The Art and Science of Interpreting Market Research Evidence offers a complete account of the way today's researchers interpret evidence and apply it to decision making. David Smith and Jonathan Fletcher >>
List Price: $55.00 eBook price: $50.99
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