
Malcolm McDonald eBooks
Epub and PDF format
Epub and PDF format
Malcolm McDonald eBooks
eBooks found: 8
The Complete Marketer: 60 Essential Concepts for Marketing Excellence
Malcolm McDonald & Mike Meldrum
Kogan Page, May 2013
ISBN: 9780749466763
Format: PDF, ePub
Creating Powerful Brands
Leslie de Chernatony & Malcolm McDonald
Routledge, November 2012
ISBN: 9780750659802
Format: ePub, PDF
Key Account Plans
Malcolm McDonald & Lynette Ryals
Routledge, June 2012
ISBN: 9780750683678
Format: ePub, PDF
Marketing Accountability: A New Metrics Model to Measure Marketing Effectiveness
Malcolm McDonald
Kogan Page, January 2011
ISBN: 9780749462635
Format: ePub
Marketing Accountability: How to Measure Marketing Effectiveness
Malcolm McDonald & Peter Mouncey
Kogan Page, July 2009
ISBN: 9780749453862
Format: PDF
Malcolm McDonald on Marketing Planning
Malcolm McDonald
Kogan Page, January 2008
ISBN: 9780749451493
Format: PDF
Market Segmentation: How to do it, how to profit from it
Ian Dunbar & Malcolm McDonald
Butterworth-Heinemann, October 2004
ISBN: 9780750659819
Format: PDF





