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You are here:  eBook Store › Authors › Michael D White
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Michael D White eBooks



eBooks found: 1
Short Course in International Marketing Blunders, 3rd: Marketing Mistakes Made by Companies that Should Have Known Better
Michael D White
Business & Economics : Economics - General
World Trade Press, December 2008
ISBN: 9781607800088
A Short Course in International Marketing Blunders is a series of short case studies describing marketing mistakes made by companies who should have known better. As a counterpoint to exclusively studying >>
List Price: $39.00 eBook price: $34.99
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