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CIM Coursebook: The Marketing Planning Process
CIM Coursebook: The Marketing Planning Process
Routledge, June 2012
ISBN: 9781136442032
Butterworth-Heinemann's CIM Coursebooks have been designed to match the syllabus and learning outcomes of our new qualifications and should be useful aids in helping students understand the complexities >>
List Price: $45.95 eBook price: $42.99