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What's Your Story?: Storytelling to Move Markets, Audiences, People, and Brands
Financial Times Prentice Hall, July 2007
ISBN: 9780132277426
This is the eBook version of the printed book.Storytelling is the universal human activity.Every society, at every stage of history, has told stories–and listened to them intently, passionately. Stories >>
List Price:
$20.00
eBook price:
$17.99
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