42 Rules of Marketing (2nd Edition): A Practical Guide to Marketing Best Practices That Ensure Your Messages Are Heard by Your Target Audience PDF (Adobe DRM) download by Laura Lowell

42 Rules of Marketing (2nd Edition): A Practical Guide to Marketing Best Practices That Ensure Your Messages Are Heard by Your Target Audience

Super Star Press
Publication date: July 2012
ISBN: 9780979942815
Digital Book format: PDF (Adobe DRM)

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The '42 Rules of Marketing - 2nd Edition' is a compilation of ideas, theories, and practical approaches to marketing challenges the author has been collecting over the past 20+ years. The idea behind this unique look at marketing was to create a series of helpful reminders; things that marketers know they should do, but don't always have the time or patience to do.

The book touches on everything from tradeshows and PR to customer advocacy, market research and the role of humor in marketing. The author shares tips and tricks to ensure your marketing messages reach the intended audience. After all, isn't that the point?

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42 Rules of Marketing (2nd Edition): A Practical Guide to Marketing Best Practices That Ensure Your Messages Are Heard by Your Target Audience PDF (Adobe DRM) can be read on any device that can open PDF (Adobe DRM) files.

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