Billion-Dollar Branding: Brand Your Small Business Like a Big Business and Great Things Happen

By Blaine Parker and Honey Parker

Morgan James Publishing
Publication date: August 2012

ISBN: 9781614482734

Digital Book format: ePub (Adobe DRM)

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Branding is considered to be the province of big business. Branding is thought to be a logo, a color, a font, or a type of advertising. None of these things is true. Branding…Read More »

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Billion-Dollar Branding: Brand Your Small Business Like a Big Business and Great Things Happen ePub (Adobe DRM)

by: Blaine Parker and Honey Parker

Branding is considered to be the province of big business. Branding is thought to be a logo, a color, a font, or a type of advertising. None of these things is true. Branding is defining a company's image in such a way that the customer is left with a single feeling about that business and what they do. Branding is about finding a business's juicy center.

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ePub (Adobe DRM)

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Billion-Dollar Branding: Brand Your Small Business Like a Big Business and Great Things Happen ePub (Adobe DRM) can be read on any device that can open ePub (Adobe DRM) files.

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ENG

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