Branded!: How the 'Certification Revolution' is Transforming Global Corporations PDF (Adobe DRM) download by Michael E. Conroy

Branded!: How the 'Certification Revolution' is Transforming Global Corporations

Perseus Books, LLC
Publication date: June 2007
ISBN: 9781550923544
Digital Book format: PDF (Adobe DRM)

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Making responsible social and environmental choices has not always been a first priority for many corporations, but recent history has changed all that. Small but mighty nongovernmental organizations (NGOs), using twenty-first-century global communication
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