Chaotics: The Business of Managing and Marketing in the Age of Turbulence PDF (Adobe DRM) download by Philip Kotler

Chaotics: The Business of Managing and Marketing in the Age of Turbulence

By Philip Kotler
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Amacom Books
Publication date: May 2009
ISBN: 9780814415245
Digital Book format: PDF (Adobe DRM)
We have entered into an entirely new era, an age of increasingly frequent and intense periods of turbulence in the global economy. Unlike past recessions, today's crises have…Read More »

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Chaotics: The Business of Managing and Marketing in the Age of Turbulence PDF (Adobe DRM)

by: Philip Kotler

We have entered into an entirely new era, an age of increasingly frequent and intense periods of turbulence in the global economy. Unlike past recessions, today's crises have precipitated a need for businesses to develop a new mindset, one that takes into
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