Consultative Selling: The Hanan Formula for High-Margin Sales at High Levels PDF (Adobe DRM) download by Mack HANAN

Consultative Selling: The Hanan Formula for High-Margin Sales at High Levels

Amacom
Publication date: March 2011
ISBN: 9780814416181
Digital Book format: PDF (Adobe DRM)

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A major breakthrough in the way goods and services [are] sold. When Mack Hanan speaks, we should all listenùreally listen.Selling Magazine Do you sell products or services? It doesnt matter: What youÆre really selling is customer profit. You help your customers and clients make profitable business decisions, and you are both rewarded with the fruits of a long term business relationship. For 40 years, Mack Hanans Consultative Selling has empowered countless sales professionals to reap maximum success, and the Eighth Edition is here to take themùand youùto the next level, with brand new sections on: Creating a two tiered sales model to separate consultative sales from commodity sales Building and using consultative databases for value propositions and proof of performance Studying your customers cash flows to win proposals Using consultative selling strategies on the Web Coping withùand reversingùthe inevitable ônoö Consultative Selling is packed with new partnering strategies, cost/benefit analysis templates, detailed monetized value proposition models, outcome-based branding approaches, and powerful consulting tactics that will make your customers competition and your own rivalsirrelevant.
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Consultative Selling: The Hanan Formula for High-Margin Sales at High Levels PDF (Adobe DRM) download by Mack HANAN
Amacom, March 2011
ISBN: 9780814416181
EAN:  2370003292244
PDF (Adobe DRM)
List Price: $2.49 eBook price: $1.99
Consultative Selling: The Hanan Formula for High-Margin Sales at High Levels ePub (Adobe DRM) download by Mack HANAN
Amacom, March 2011
ISBN: 9780814416181
EAN:  9780814416181
ePub (Adobe DRM)
List Price: $2.49 eBook price: $1.99