Contagious Selling: How to Turn a Connection into a Relationship that Lasts a Lifetime
Publication date: September 2012
Digital Book format: ePub (Adobe DRM)
The breakthrough selling method that converts leadsinto customers, customers into repeat customers, andrepeat customers into lifelong relationships
Salespeople too often approach selling as a transaction instead of a relationship--going in with the intention to sell rather than to build a relationship. Use the lessons in Contagious Selling to put relationships first--and sales will inevitably follow.
Contagious Selling provides the tools for captivating even the toughest customers and then cultivating genuine relationships through the power of being contagious. A leading expert on persuading and motivating others, David Rich presents his powerful new method for attracting, connecting with, and maintaining buyers. Inside, he teaches you how to
- Get prospects to feel as if they've known you their whole lives
- Use voice modulation and body language to instantly connect with anybody
- Sell yourself without sounding self-serving
- Manage the transition from captivation to cultivation
- Make your customers "competition proof"