CustomerCentric Selling, Second Edition PDF (Adobe DRM) download by Michael T. Bosworth

CustomerCentric Selling, Second Edition

eBookMall Preferred Publisher
Publication date: December 2009
ISBN: 9780071639842
Digital Book format: PDF (Adobe DRM)


List price:
Our price:

You save: $3.96 (12%)
Join our Facebook sweepstake, share and
get 10 likes. Winners
get notified in 24H!
The Web has changed the game for your customers—and, therefore, for you. Now, CustomerCentricSelling, already recognized as one of the premiermethodologies for managing the buyer-sellerrelationship, helps you level the playing field soyou can reach clients when they are ready to buyand create a superior customer experience.Your business and its people need to be“CustomerCentric”—willing and able to identifyand serve customers’ needs in a world wherecompetition waits just a mouse-click away.Traditional wisdom has long held that sellingmeans convincing and persuading buyers. Buttoday’s buyers no longer want or need to be soldin traditional ways.CustomerCentric Selling givesyou mastery of the crucial eight aspects ofcommunicating with today’s clients to achieveoptimal results:Having conversations instead ofmaking presentationsAsking relevant questions insteadof offering opinionsFocusing on solutions and notonly relationshipsTargeting businesspeople insteadof gravitating toward usersRelating product usage instead ofrelying on featuresCompeting to win—not just to stay busyClosing on the buyer’s timeline(instead of yours)Empowering buyers instead of tryingto “sell” themWhat’s more, CustomerCentric Selling teaches andreinforces key tactics that will make the most ofyour organization’s resources. Perhaps you feelyou don’t have the smartest internal systems inplace to ensure an ideal workflow. (Perhaps, asis all too common, you lack identifiable systemsalmost entirely.) From the basics—and beyond—ofstrategic budgeting and negotiation to assessingand developing the skills of your sales force, you’lllearn how to make sure that each step yourbusiness takes is the right one.
Please sign in to review this product.
CustomerCentric Selling, Second Edition PDF (Adobe DRM) can be read on any device that can open PDF (Adobe DRM) files.

File Size:
2577 Kb
Copy From Text:
Other books by Michael T. Bosworth
What Great Salespeople Do: The Science of Selling Through Emotional Connection and the Power of Story ePub (Adobe DRM) download by Michael Bosworth
What Great Salespeople Do: The Science of Selling Through Emotional Connection and the Power of Story
Michael Bosworth & Michael T. Bosworth & Ben Zoldan
McGraw-Hill, December 2011
ISBN: 9780071769716
Format: ePub
List Price: $32.00 Our price: $28.99