Designing for the Social Web, eBook ePub (Adobe DRM) download by Joshua Porter

Designing for the Social Web, eBook

New Riders
Publication date: April 2008
ISBN: 9780132089531
Digital Book format: ePub (Adobe DRM)

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This is the eBook version of the printed book. If the print book includes a CD-ROM, this content is not included within the eBook version. No matter what type of web site or application you’re building, social interaction among the people who use it will be key to its success. They will talk about it, invite their friends, complain, sing its high praises, and dissect it in countless ways. With the right design strategy you can use this social interaction to get people signing up, coming back regularly, and bringing others into the fold. With tons of examples from real-world interfaces and a touch of the underlying social psychology theory, Joshua Porter shows you how to design your next great social web application.

Inside, you’ll discover:
• The real reasons why people participate online and the psychology behind them
• The Usage Lifecycle—or how people use your web application over time
• How to get people past that trickiest of hurdles: sign-up
• What to do when you’ve launched a web application and nobody is using it
• How to analyze the effectiveness of your application screens and flows
• How to grow your social web application from zero users to 1000—and beyond

Designing for the social web is about much more than adding features. It’s about embracing the social interaction of the people who make you successful—and then designing smartly to encourage it.
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Designing for the Social Web, eBook ePub (Adobe DRM) download by Joshua Porter
New Riders, April 2008
ISBN: 9780132089531
EAN:  9780132089531
ePub (Adobe DRM)
List Price: $31.99 eBook price: $28.99
Designing for the Social Web, eBook PDF (Adobe DRM) download by Joshua Porter
New Riders, May 2008
ISBN: 9780321535191
EAN:  9780321535191
PDF (Adobe DRM)
List Price: $32.00 eBook price: $28.99