Disney U: How Disney University Develops the World's Most Engaged, Loyal, and Customer-Centric Employees
Publication date: February 2013
Digital Book format: ePub (Adobe DRM)
Leadership lessons from the iconic brand you can use to drive Disney-style success
In helping Walt Disney create “The Happiest Place on Earth,” Van France and his team started a business revolution in 1955 that eventually became the Disney University—the employee training and development program that powers one of the most famous brands on earth.
Disney U examines how Van France's timeless company values and leadership expertise have turned into a training and development dynasty: the Disney U. The book reveals the heart of the Disney Culture and describes the company's values and operational philosophies that support the world-famous Disney brand.
Doug Lipp is an internationally acclaimed expert on customer service, leadership, change management and global competitiveness, specializing in the lessons he learned at the Disney U.