Do Good Design: How Design Can Change Our World. PDF (Adobe DRM) download by David B. Berman

Do Good Design: How Design Can Change Our World.

New Riders
Publication date: December 2008
ISBN: 9780321573605
Digital Book format: PDF (Adobe DRM)

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This is the eBook version of the printed book. If the print book includes a CD-ROM, this content is not included within the eBook version. FOREWORD BY ERIK SPIEKERMANN

How did design help choose a president?
Why are people buying houses they cannot afford?
Why do U.S. car makers now struggle to compete? Why do we really have an environmental crisis?
Design matters. Like never before.

Disarming the weapons of mass deception.
Designers create so much of what we see, what we use, and what we experience. In this time of unprecedented environmental, social, and economic crises, designers can choose what their young profession will be about: inventing deceptions that encourage more consumption—or helping repair the world.

Do Good Design is a call to action:
It alerts designers to the role they play in persuading global audiences to fulfill invented needs. The book outlines a more sustainable approach to both the practice and the consumption of design. All professionals will be inspired by the message of how one industry can feel better about itself by holding onto its principles. In this provocative and dramatically-illustrated book, David Berman offers a powerful and hopeful message for all designers.

Today, everyone is a designer.
And the future of civilization is our common design project.

Do Good Design is an AIGA Design Press book, published under Peachpit's New Riders imprint in partnership with AIGA. The author will make a donation of 10% of his proceeds to a not for-profit organization whose mission is in alignment with the goals of this book.
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Do Good Design: How Design Can Change Our World. PDF (Adobe DRM) download by David B. Berman
New Riders, December 2008
ISBN: 9780321573605
EAN:  9780321573605
PDF (Adobe DRM)
List Price: $19.99 eBook price: $15.99
Do Good Design: How Design Can Change Our World ePub (Adobe DRM) download by David B. Berman
Peachpit Press, December 2008
ISBN: 9780132104241
EAN:  9780132104241
ePub (Adobe DRM)
List Price: $19.99 eBook price: $15.99