Do-It-Yourself Publicity: For Those Too Cheap Or Too Broke To Hire A Publicist PDF download by Phyllis Caddell-M

Do-It-Yourself Publicity: For Those Too Cheap Or Too Broke To Hire A Publicist

Lithobit Publishing
Publication date: April 2012
Digital Book format: PDF (DRM-Free)

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Whether you need to generate publicity for your company or secure media coverage for a product or self, this book is for you. It is your handbook for implementing your publicity campaign.

You will learn how to:

•Gain media attention
•Land television appearances
•Pitch the media
•Strategically plan and implement a P.R. campaign
•Write a press release, biography, pitch-letter, and fact sheet
•Assemble a press kit
•Secure media coverage for your event, product or service

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File Size:
314 Kb
Language:
ENG