Emotion Marketing: The Hallmark Way of Winning Customers for Life PDF (Adobe DRM) download by Claire Brand

Emotion Marketing: The Hallmark Way of Winning Customers for Life

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McGraw-Hill
Publication date: April 2001
ISBN: 9780071374477
Digital Book format: PDF (Adobe DRM)

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Hallmark has found that one of the keys to attaining superior customer loyalty is through emotion. Now for the first time, Hallmark reveals its groundbreaking strategy: Emotion Marketing.
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