Going Negative ePub (Adobe DRM) download by Stephen Ansolabehere

Going Negative

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Free Press
Publication date: May 2010
ISBN: 9781439118757
Digital Book format: ePub (Adobe DRM)

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Political advertising has been called the worst cancer in American society. Ads cost millions, and yet the entire campaign season is now filled with nasty and personal attacks. In this landmark six-year study, two of the nation's leading political scientists show exactly how cancerous the ad spot has become. 16 illustrations.
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