Google+ for Nonprofits: A Quick Start Guide to Unleashing the Power of Google+ to Promote and Fund Your Nonprofit
Publication date: July 2012
Digital Book format: PDF (Adobe DRM)
You save: $3.00 (20%)
What if non-profit fundraising could be less painful? Less stressful? Less…unpleasant? What if there was a no-pressure place to build engagement, grow community, and attract resources? What if it wasn't already swarming with good causes desperate for cash? Google+ is that place. Google+ for Nonprofits will show you fast, free, and extremely low-cost ways to put it to work. Author Marc A. Pitman, creator of FundraisingCoach.com, is one of the world's leading non-profit fundraising consultants. He knows what works.He'll show you how to use Google+ to interact more flexibly with board, staff, and donors…easily and centrally build and run your presence on Facebook, Twitter, and LinkedIn…videoconference with your team, anywhere on Earth…even influence millions of Google searches by people who've never even heard of Google+! Haven't used Google+ before (or even Facebook)? No sweat: Pitman gently acclimates you, writing from the viewpoint of a non-profit pro who knows you already have a full-time job! You'll find expert tips for everything from uploading images to getting board buy-in. Next, you'll walk through using Google+ to improve your entire donor relations cycle: research, engage, ask, and love. Pitman helps you discover what people are already saying about your cause–and then respectfully engage, involve, and thank them. To make it all 100% real, "Putting It Into Practice" sections interview leading non-profit Google+ practitioners–including a Monterey Bay Aquarium innovator who's achieved truly amazing results. Whether you're a fundraising specialist, non-profit marketer, manager, or executive director, this book empowers you with today's #1 new secret of fundraising success: Google+.