How to Generate Effective Press Releases for Social Networks PDF (Adobe DRM) download by Deirdre Breakenridge

How to Generate Effective Press Releases for Social Networks

FT Press
Publication date: February 2010
ISBN: 9780137052929
Digital Book format: PDF (Adobe DRM)

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Social media releases: what they are, what they aren't, and how to make the most of them.

PR's latest "new shiny object" is the social media release (SMR). Originally introduced by Todd Defren in response to Tom Foremski's call for the death of press releases, it represents a new socially rooted format that complements traditional and SEO news releases by combining news facts and social assets in one improved, easy-to-digest tool.

If you liked this Element, read more from Brian Solis and Deirdre Breakenridge, including Putting the Public Back in Public Relations: How Social Media Is Reinventing the Aging Business of PR (ISBN: 9780137150694).

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How to Generate Effective Press Releases for Social Networks PDF (Adobe DRM) download by Deirdre Breakenridge
FT Press, February 2010
ISBN: 9780137052929
EAN:  9780137052929
PDF (Adobe DRM)
List Price: $2.49 eBook price: $1.99
How to Generate Effective Press Releases for Social Networks ePub (Adobe DRM) download by Deirdre Breakenridge
FT Press, February 2010
ISBN: 9780131377776
EAN:  9780131377776
ePub (Adobe DRM)
List Price: $2.49 eBook price: $1.99
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