Integrity is All You've Got PDF (Adobe DRM) download by Karl Eller

Integrity is All You've Got

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McGraw-Hill
Publication date: March 2005
ISBN: 9780071466233
Digital Book format: PDF (Adobe DRM)

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An advertising hall-of-famer and business legend reveals the secrets of his success

Best known for conceiving the idea of outdoor advertising, Karl Eller embodies the spirit of American entrepreneurship at its finest. Integrity Is All Youve Got is the chronicle of a singular life in business and all its "chills, thrills, deals, risks, gambles, crash landings, and miraculous recoveries." Readers get:

  • A first behind-the-scenes look at the life of a business legend
  • Powerful lessons that managers and entrepreneurs can apply
  • Eller's guiding principles for racking up successes and recovering from "crash landings" that center on the critical importance of integrity
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