International Marketing PDF (Adobe DRM) download by Stanley Paliwoda

International Marketing

Routledge
Publication date: November 2013
ISBN: 9781135387105
Digital Book format: PDF (Adobe DRM)

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The third edition of an established text, this book provides comprehensive treatment of international marketing issues and includes expanded coverage of Eastern Europe and the Pacific Rim.New for this edition are the expanded use of mini cases within the text to illustrate the latest developments in marketing, together with expanded coverage of: South East Asia and the Pacific Rim, Central and Eastern Europe, Globalization, Culture, Financial aspects of marketing.Included throughout are self-assessment and discussion questions, key terms, references and bibliography.
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International Marketing PDF (Adobe DRM) download by Stanley Paliwoda
Routledge, November 2013
ISBN: 9781135387105
EAN:  9781135387105
PDF (Adobe DRM)
List Price: $68.95 eBook price: $63.99
International Marketing ePub (Adobe DRM) download by Stanley Paliwoda
Routledge, November 2013
ISBN: 9781135387174
EAN:  9781135387174
ePub (Adobe DRM)
List Price: $68.95 eBook price: $63.99