Marketing Greatest Hits: A Masterclass in Modern Marketing Ideas ePub (Adobe DRM) download by Kevin Duncan

Marketing Greatest Hits: A Masterclass in Modern Marketing Ideas

A&C Black
Publication date: October 2010
ISBN: 9781408134382
Digital Book format: ePub (Adobe DRM)

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Today thousands of marketing books exist ready to bombard you with buzz words and secrets to marketing success, but by condensing and summarising current thinking in marketing this book gives you the chance to become an authority yourself - quickly and efficiently.

This book presents marketing ideas from the profiled books clearly and accurately and will allow you not only to put these ideas into place but also explain them authoritatively to colleagues. Books profiled include The Long Tail, Meatball Sundae, Buzz, Affluenza and Blink. Saving you hundreds of hours of reading time Marketing Greatest Hits is vital for anyone looking to keep up with marketing practices NOW.

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Marketing Greatest Hits ePub (Adobe DRM) can be read on any device that can open ePub (Adobe DRM) files.

File Size:
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Language:
ENG
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