Marketing Research with SAS Enterprise Guide ePub (Adobe DRM) download by Karine Charry

Marketing Research with SAS Enterprise Guide

Gower
Publication date: November 2011
ISBN: 9781409459286
Digital Book format: ePub (Adobe DRM)

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Marketing Research with SAS Enterprise Guide provides a detailed explanation of the SAS® Enterprise Guide software. Based on a step-by-step approach and real managerial situations, it guides the reader to an understanding of the use of statistical methods. It demonstrates ways of extracting information and collating it to provide reliable results, and how to use these results to solve day-to-day business and research problems.More information on the book structure, the SAS® (OnDemand) Enterprise Guide solution, and how to freely request the datasets used in the book is available on http://www.MarketingResearchwithSASEnterpriseGuide.com
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