Marketing to the Social Web: How Digital Customer Communities Build Your Business PDF (Adobe DRM) download by Larry Weber

Marketing to the Social Web: How Digital Customer Communities Build Your Business

John Wiley & Sons, Inc.
Publication date: June 2007
ISBN: 9780470177372
Digital Book format: PDF (Adobe DRM)

Buy PDF

Our price:
$16.99
GET THIS EBOOK
FOR FREE!
Join our Facebook sweepstake, share and
get 10 likes. Winners
get notified in 24H!
A smart guide to marketing in a fragmented world

Today, marketing is exploding with possibilities and complexities as it reaches out into new forms, media, and models. Marketers have an exceptional opportunity to use these new tools and models to reach new markets, even in a fragmented media market. Marketing to the Social Web helps marketers and their companies understand the context of the new marketing, and prioritize what they need to do to build customer communities and maximize profit in a time of marketing confusion. Larry Weber presents specific ideas to find and engage customers, describes newly available tools and platforms, and shows readers how to apply them to see immediate results and growth.

Larry Weber (Boston, MA) has spent the last three decades building global communications companies, including Weber Shandwick Worldwide and the W2 Group.
Please sign in to review this product.
Format:
Devices:
Marketing to the Social Web: How Digital Customer Communities Build Your Business PDF (Adobe DRM) can be read on any device that can open PDF (Adobe DRM) files.

File Size:
1233 Kb
Language:
ENG
Copy From Text:
Enabled. Limit of 5 selections within 365 days.
Printing:
Enabled and unlimited.
Other books by Larry Weber
The Digital Marketer: Ten New Skills You Must Learn to Stay Relevant and Customer-Centric ePub (Adobe DRM) download by Lisa Leslie Henderson
The Digital Marketer: Ten New Skills You Must Learn to Stay Relevant and Customer-Centric
Lisa Leslie Henderson & Larry Weber
Wiley, April 2014
ISBN: 9781118760833
Format: ePub, PDF
Our price: $11.99
Everywhere: Comprehensive Digital Business Strategy for the Social Media Era PDF (Adobe DRM) download by Larry Weber
Everywhere
Larry Weber
Wiley, February 2011
ISBN: 9780470651704
Format: PDF, ePub
Our price: $16.99
Sticks and Stones: How Digital Business Reputations Are Created Over Time and Lost in a Click PDF (Adobe DRM) download by Larry Weber
Sticks and Stones
Larry Weber
Wiley, October 2010
ISBN: 9780470457382
Format: PDF, ePub
Our price: $16.99
Marketing to the Social Web: How Digital Customer Communities Build Your Business ePub (Adobe DRM) download by Larry Weber
Marketing to the Social Web: How Digital Customer Communities Build Your Business
Larry Weber
Wiley, March 2009
ISBN: 9780470410974
Format: ePub, PDF
Our price: $16.99