Next Generation Business Strategies for the Base of the Pyramid: New Approaches for Building Mutual Value, Portable Documents PDF (Adobe DRM) download by Stuart Hart

Next Generation Business Strategies for the Base of the Pyramid: New Approaches for Building Mutual Value, Portable Documents

FT Press
Publication date: November 2010
ISBN: 9780132312363
Digital Book format: PDF (Adobe DRM)

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“Anyone interested in the challenges and opportunities faced by the low-income people must read this well-researched book. At a time when intellectual discourse on this important topic is urgently needed, London’s and Hart’s book combines a wealth of experience in the corporate setting with a deep understanding of economics. Needless to say, we are in the midst of multiple global crises threatening the well-being of all. This book is an attempt to give capitalism new strategies for responding to those crises.” --Muhammad Yunus, Head of Grameen “This book demonstrates that the most socially useful business models to serve the Base of the Pyramid are those which are created for the market they seek to serve, incorporating appropriate green technologies and innovation-oriented strategies in venture development. Such ventures can go on to achieve the higher purpose of BoP businesses: poverty alleviation.” --Ratan Tata, CEO, Tata Industries --Paul Polman, Chief Executive, Unilever --Hernando de Soto, Institute for Liberty and Democracy --Lord Mark Malloch-Brown, Former Administrator, United Nations Development Programme --Fisk Johnson, CEO, S.C. Johnson During the last decade, first-generation “Base of the Pyramid” (BoP) ventures focused primarily on “finding a fortune at the BoP“ by selling existing goods to and sourcing familiar products from the world’s four billion poorest people. Many of these initiatives did not scale, and some failed outright. But through that experience, crucial lessons ha
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Next Generation Business Strategies for the Base of the Pyramid: New Approaches for Building Mutual Value, Portable Documents ePub (Adobe DRM) download by Stuart Hart
List Price: $34.99 eBook price: $32.99
Next Generation Business Strategies for the Base of the Pyramid: New Approaches for Building Mutual Value, Portable Documents PDF (Adobe DRM) download by Stuart Hart
List Price: $34.99 eBook price: $32.99