Principles of Strategic Management. Innovative Business Textbooks. PDF (Adobe DRM) download by Tony Morden

Principles of Strategic Management. Innovative Business Textbooks.

By Tony Morden

Business & Economics : Economics - General | Business & Economics : Strategic Planning | Law
Ashgate Gower
Publication date: May 2008
ISBN: 9780754685685
Digital Book format: PDF (Adobe DRM)

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Now published in its Third Edition, Principles of Strategic Management by Tony Morden is a proven textbook that offers a comprehensive introduction to the study and practice of strategic management. This new edition covers the fundamentals of strategic analysis and planning, strategy formulation, strategic choice, and strategy implementation. It contains new material on leadership and corporate governance, and on the strategic management of time, risk, and performance. Principles of Strategic Management is ideal for use on undergraduate, conversion masters, and MBA courses in business and management. Its reader-friendly approach also makes it suitable for block-release type courses, distance-learning programmes, self-directed study, in-company training, and continuing personal professional development.
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Principles of Strategic Management. Innovative Business Textbooks. PDF (Adobe DRM) download by Tony Morden
Principles of Strategic Management. Innovative Business Textbooks.
Tony Morden
Ashgate Gower, May 2008
ISBN: 9780754685685
EAN:  9780754685685
PDF (Adobe DRM)
List Price: $99.95 eBook price: $91.99
Principles of Strategic Management ePub (Adobe DRM) download by Tony Morden
Principles of Strategic Management
Tony Morden
Ashgate, October 2012
ISBN: 9781409463023
EAN:  9781409463023
ePub (Adobe DRM)
List Price: $99.95 eBook price: $91.99
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