Prove It before You Promote It: How to Take the Guesswork Out of Marketing PDF (Adobe DRM) download by Steve Cuno

Prove It before You Promote It: How to Take the Guesswork Out of Marketing

Wiley
Publication date: November 2008
ISBN: 9780470406175
Digital Book format: PDF (Adobe DRM)

Buy PDF

Our price:
$16.99
GET THIS EBOOK
FOR FREE!
Join our Facebook sweepstake, share and
get 10 likes. Winners
get notified in 24H!
Combining hard science and marketing practice, Prove It Before You Promote It draws on marketing case studies and scientific evidence to help marketers eliminate bias, emotion, and common cognitive errors in order to make better, evidence-based marketing decisions. This book explodes the most common and costly marketing myths and draws on real, proven science to reveal how people actually behave in the marketplaceā€”and how you can use that to your advantage.
Please sign in to review this product.
Format:
Devices:
Prove It before You Promote It PDF (Adobe DRM) can be read on any device that can open PDF (Adobe DRM) files.

File Size:
1758 Kb
Language:
ENG
Copy From Text:
Enabled. Limit of 5 selections within 365 days.
Printing:
Enabled and unlimited.
Prove It before You Promote It: How to Take the Guesswork Out of Marketing PDF (Adobe DRM) download by Steve Cuno
Wiley, November 2008
ISBN: 9780470406175
EAN:  9780470406175
PDF (Adobe DRM)
eBook price: $16.99
Prove It Before You Promote It: How to Take the Guesswork Out of Marketing ePub (Adobe DRM) download by Steve Cuno
Wiley, November 2008
ISBN: 9780470462607
EAN:  9780470462607
ePub (Adobe DRM)
eBook price: $16.99