Strategic Operations Management ePub (Adobe DRM) download by John Bessant

Strategic Operations Management

Routledge
Publication date: May 2012
ISBN: 9781136362309
Digital Book format: ePub (Adobe DRM)

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This is a substantial new edition of a successful textbook which continues to have a sensible and 'easy to read' style. Each Chapter has a past/present/future theme with a real strategic approach. Strategic Operations Managment shows operations as combining products and services into a complete offer for the customer. Services are therefore seen as key and are integrated throughout the material in each chapter. Manufacturing, service supply and other key factors are all shown to be in place. In an era where companies are fond of talking about core competences but still struggle to understand their operations, this is an important for academics and practitioners alike. Only when managers understand their operations will they be able to leverage them into any sort of capabilities that will lead to competitive advantage. Online tutor resource materials accompany the book.
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Strategic Operations Management ePub (Adobe DRM) download by John Bessant
Routledge, May 2012
ISBN: 9781136362309
EAN:  9781136362309
ePub (Adobe DRM)
List Price: $72.95 eBook price: $67.99
Strategic Operations Management PDF (Adobe DRM) download by John Bessant
Routledge, May 2012
ISBN: 9781136362316
EAN:  9781136362316
PDF (Adobe DRM)
List Price: $72.95 eBook price: $67.99
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