The Guru Guide to Marketing: A Concise Guide to the Best Ideas from Today's Top Marketers PDF (Adobe DRM) download by Jimmie T. Boyett

The Guru Guide to Marketing: A Concise Guide to the Best Ideas from Today's Top Marketers

John Wiley & Sons, Inc.
Publication date: February 2003
ISBN: 9780471434269
Digital Book format: PDF (Adobe DRM)

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  • Discusses the newest marketing concepts.
  • The Guru name is synonymous with expert, candid advice.
  • The Guru format provides an easy reference to a wide range of ideas and practices.
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