The Leader's Guide to Storytelling: Mastering the Art and Discipline of Business Narrative PDF (Adobe DRM) download by Denning

The Leader's Guide to Storytelling: Mastering the Art and Discipline of Business Narrative

Jossey-Bass
Publication date: May 2005
ISBN: 9780787981075
Digital Book format: PDF (Adobe DRM)

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In his best-selling book, Squirrel Inc., former World Bank executive and master storyteller Stephen Denning used a tale to show why storytelling is a critical skill for leaders. Now, in this hands-on guide, Denning explains how you can learn to tell the right story at the right time. Whoever you are in the organization CEO, middle management, or someone on the front lines you can lead by using stories to effect change. Filled with myriad examples, A Leader’s Guide to Storytelling shows how storytelling is one of the few available ways to handle the principal and most difficult challenges of leadership: sparking action, getting people to work together, and leading people into the future. The right kind of story at the right time, can make an organization “stunningly vulnerable” to a new idea.
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The Leader's Guide to Storytelling: Mastering the Art and Discipline of Business Narrative PDF (Adobe DRM) download by Denning
Jossey-Bass, May 2005
ISBN: 9780787981075
EAN:  9780787981075
PDF (Adobe DRM)
eBook price: $16.99
The Leader's Guide to Storytelling: Mastering the Art and Discipline of Business Narrative ePub (Adobe DRM) download by Denning
Jossey-Bass, June 2010
ISBN: 9780470893906
EAN:  9780470893906
ePub (Adobe DRM)
eBook price: $16.99
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