The Likeable Social Business PDF (Adobe DRM) download by Dave Kerpen

The Likeable Social Business

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McGraw-Hill
Publication date: January 2013
ISBN: 9780071827737
Digital Book format: PDF (Adobe DRM)

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Likeable Social Media

THE NEW YORK TIMES AND USA TODAY BESTSELLER!

In Likeable Social Media, Dave Kerpen reveals the secrets to building a brand's popularity by being authentic, engaging, and transparent on Facebook and other social media sites. He shares the methods he has used to successfully redefine the brands of a number of large companies, including 1-800-FLOWERS and Cumberland Farms. Complete with serious strategies communicated with wit and humor, this book is the definitive source for using social media to win new customers, gather valuable feedback, and increase the bottom line.

“Dave Kerpen’s insights and clear, how-to instructions on building brand popularity by truly engaging with customers on Facebook, Twitter, and the many other social media platforms are nothing short of brilliant.”
Jim McCann, founder of 1-800-FLOWERS.COM and Celebrations.com

Likeable Business

Likeable Business lays out the eleven strategies small- and mid-sized companies can use to increase profits and spur growth. Kerpen explains how to ensure that every aspect of a business incorporates the elements of likeability, including transparency, accountability, responsiveness, and authenticity—and how they benefit business goals.

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The Likeable Social Business PDF (Adobe DRM) download by Dave Kerpen
McGraw-Hill, January 2013
ISBN: 9780071827737
EAN:  2370005120897
PDF (Adobe DRM)
List Price: $40.00 eBook price: $35.99
The Likeable Social Business ePub (Adobe DRM) download by Dave Kerpen
McGraw-Hill, February 2013
ISBN: 9780071827737
EAN:  9780071827737
ePub (Adobe DRM)
List Price: $40.00 eBook price: $35.99
Other books by Dave Kerpen
Likeable Business: Why Today's Consumers Demand More and How Leaders Can Deliver ePub (Adobe DRM) download by Theresa Braun
Likeable Business: Why Today's Consumers Demand More and How Leaders Can Deliver
Theresa Braun & Dave Kerpen & Valerie Pritchard
McGraw-Hill, October 2012
ISBN: 9780071800471
Format: ePub, PDF
List Price: $22.00 Our price: $19.99
Likeable Social Media: How to Delight Your Customers, Create an Irresistible Brand, and Be Generally Amazing on Facebook (& Other Social Networks) ePub (Adobe DRM) download by Dave Kerpen
List Price: $22.00 Our price: $19.99
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