The Professionals' Guide to Publishing: A Practical Introduction to Working in the Publishing Industry PDF (Adobe DRM) download by Richard Balkwill

The Professionals' Guide to Publishing: A Practical Introduction to Working in the Publishing Industry

Kogan Page
Publication date: March 2011
ISBN: 9780749462581
Digital Book format: PDF (Adobe DRM)

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The Professional's Guide to Publishing is a practical introduction to working in the publishing industry. The authors provide an overview of its many functions, including editorial, production, sales and marketing, ensuring that the reader has a firm understanding of each department's responsibilities and how they work cross-functionally. They also examine current and enduring trends in publishing including networking, supply chains and e-publishing.
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