The Susan Southerland Secret: Personality Marketing to Today's Bride PDF (Adobe DRM) download by Kristy Chenell

The Susan Southerland Secret: Personality Marketing to Today's Bride
Publication date: July 2011
ISBN: 9781462001071
Digital Book format: PDF (Adobe DRM)


List price:
Our price:

You save: $1.00 (10%)
Join our Facebook sweepstake, share and
get 10 likes. Winners
get notified in 24H!

"The Susan Southerland Secret has given me techniques to make the most of the time I have with clients - to take my sales to another level, build a better relationship with clients, and give me an even better understanding of their personalities. Thank you, Susan Southerland Secret!" -Maria Shafer, Celebration Expert

Sales and marketing are as important to a wedding business as creating a beautiful, memorable day for the bride and groom. Yet, those two words can be intimidating, even to the most dynamic, energized, and experienced wedding professional. Fear no more. In The Susan Southerland Secret, three industry experts share valuable tips that will provide both novice and seasoned wedding professionals a renewed confidence in selling and marketing.

Susan Southerland, Kristy Chenell, and Karen Gingerich rely on their extensive backgrounds in wedding planning, marketing, and sales to offer their secret to success-a distinct concept called personality marketing. Wedding planners will learn how to

• identify bridal personalities and their buying decisions;

• recognize a bride's strengths and weaknesses;

• win a bride's confidence through tailored sales and marketing messages;

• stand out from the competition and close the deal.

The Susan Southerland Secret offers incredible insight into a bride's mind, ultimately helping wedding professionals become superior salespeople, expert contract negotiators, and champions of customer service.

Please sign in to review this product.
The Susan Southerland Secret: Personality Marketing to Today's Bride PDF (Adobe DRM) can be read on any device that can open PDF (Adobe DRM) files.

File Size:
3739 Kb
Copy From Text: