The Ten Demandments PDF (Adobe DRM) download by Laura Bergheim

The Ten Demandments

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McGraw-Hill
Publication date: November 2002
ISBN: 9780071415682
Digital Book format: PDF (Adobe DRM)

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There's no way around it. Executives, managers, and strategic thinkers around the globe are grappling with how to transform their organizations from product or service orientation to being customer driven. The 10 Demandments presents an informed and interactive road map that takes readers directly to the hearts, minds, desires, and demands of the new customer, whether it is the end consumer or a business-to-business relationship.
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Language:
ENG
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