The Truth About Creating Brands People Love PDF (Adobe DRM) download by Donna Heckler

The Truth About Creating Brands People Love

FT Press
Publication date: September 2008
ISBN: 9780136064572
Digital Book format: PDF (Adobe DRM)

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This is the eBook version of the printed book.Branding: secrets revealed, best practices explained, pitfalls exposed! • The truth about positioning brands and developing brand meaning • The truth about brands as corporate profit drivers • The truth about advertising, pricing, segmentation, and more Simply the best thinking the truth and nothing but the truth This book reveals the 51 bite-size, easy-to-use techniques for building great brands—and keeping them great.
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The Truth About Creating Brands People Love PDF (Adobe DRM) download by Donna Heckler
FT Press, September 2008
ISBN: 9780136064572
EAN:  9780136064572
PDF (Adobe DRM)
List Price: $22.99 eBook price: $20.99
The Truth About Creating Brands People Love ePub (Adobe DRM) download by Donna Heckler
FT Press, September 2008
ISBN: 9780132701181
EAN:  9780132701181
ePub (Adobe DRM)
List Price: $22.99 eBook price: $20.99
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