What Great Salespeople Do: The Science of Selling Through Emotional Connection and the Power of Story (eBook) PDF (Adobe DRM) download by Michael Bosworth

What Great Salespeople Do: The Science of Selling Through Emotional Connection and the Power of Story (eBook)

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McGraw-Hill
Publication date: December 2011
ISBN: 9780071769747
Digital Book format: PDF (Adobe DRM)

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This groundbreaking book offers extraordinary insight into the greatest mystery in sales: how the very best salespeople consistently and successfully influence change in others, inspiring their customers to say yes.Top-performing salespeople have always had a knack for forging connections and building relationships with buyers. Until now, this has been considered an innate talent. What Great Salespeople Do challenges some of the most widely accepted paradigms in selling in order to prove that influencing change in buyers is a skill that anyone can learn.The creator of Solution Selling and CustomerCentric Selling, Michael Bosworth, along with veteran sales executive Ben Zoldan, synthesize discoveries in neuroscience, psychology, sociology, anthropology, and other disciplines, combining it all into a field-tested framework-helping you break down barriers, build trust, forge meaningful relationships, and win more customers.
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What Great Salespeople Do: The Science of Selling Through Emotional Connection and the Power of Story (eBook) PDF (Adobe DRM) download by Michael Bosworth
McGraw-Hill, December 2011
ISBN: 9780071769747
EAN:  9780071769747
PDF (Adobe DRM)
List Price: $32.00 eBook price: $28.99
What Great Salespeople Do: The Science of Selling Through Emotional Connection and the Power of Story ePub (Adobe DRM) download by Michael Bosworth
McGraw-Hill, December 2011
ISBN: 9780071769747
EAN:  2370004190822
ePub (Adobe DRM)
List Price: $32.00 eBook price: $28.99
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CustomerCentric Selling PDF (Adobe DRM) download by Michael Bosworth
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