What's the Future of Business: Changing the Way Businesses Create Experiences PDF (Adobe DRM) download by Brian Solis

What's the Future of Business: Changing the Way Businesses Create Experiences

Wiley
Publication date: March 2013
ISBN: 9781118457146
Digital Book format: PDF (Adobe DRM)

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Rethink your business model to incorporate the power of "user" experiences

What’s the Future of Business? will galvanize a new movement that aligns the tenets of user experience with the vision of innovative leadership to improve business performance, engagement, and relationships for a new generation of consumerism. It provides an overview of real-world experiences versus "user" experiences in relation to products, services, mobile, social media, and commerce, among others. This book explains why experience is everything and how the future of business will come down to shared experiences.

  • Aligns the tenets of user experience with the concepts of innovative leadership to improve business performance and engagement and to motivate readers to rethink business models and customer and employee relationships
  • Motivates readers to rethink business models, products and services, marketing, and customer and employee relationships with desired experiences in mind
  • Brian Solis is globally recognized as one of the most prominent thought leaders and published authors in new media, and is the author of Engage! and The End of Business as Usual!

Discover how user experience design affects your business, and how you can harness its power for meaningful revenue growth

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What's the Future of Business: Changing the Way Businesses Create Experiences PDF (Adobe DRM) download by Brian Solis
Wiley, March 2013
ISBN: 9781118457146
EAN:  9781118457146
PDF (Adobe DRM)
eBook price: $19.99
What's the Future of Business: Changing the Way Businesses Create Experiences ePub (Adobe DRM) download by Brian Solis
Wiley, March 2013
ISBN: 9781118457191
EAN:  9781118457191
ePub (Adobe DRM)
eBook price: $19.99
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