eBooks - Social Issues - Societies & Cultures - Brian McNair - Introduction to Political Communication
Introduction to Political Communication eBooks
by Brian McNair
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Platforms
Windows 98SE+, Mac OS X+, Palm Features
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Availability:
Download Now Price: $40.53
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Platforms
Windows 98+, Tablet PC, Pocket PC 2003 Features
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Availability:
Download Now Price: $33.48
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Platforms
Windows 98+, Tablet PC, Pocket PC 2003 Features
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Availability:
Download Now Price: $40.53
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Platforms
Windows PC, Palm, Pocket PC, eBookMan, SmartPhones, and more. Features
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Availability:
Download Now Price: $22.65
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Introduction to Political Communication Summary
| An Introduction to Political Communication critically explores the relationship between politics, the media and democracy in the United Kingdom, America and other contemporary societies. In this accessible textbook Brian McNair examines how politicians, trade unions, pressure groups and terrorist organisations make use of the media. Separate chapters look at political media and their effects, the work of political advertising, marketing and public relations, and the communicative practices of organisations at all levels, from grassroot campaigning through to governments and international bodies. This new edition is revised and updated and draws on a range of contemporary examples to show how politicians and political groups communicate: · from the rise of new Labour under Tony Blair and the failure of the Conservative general election strategy in 1997 · the scandals surrounding the Clinton presidency and the perceived dumbing down of American media · the Good Friday peace agreement in Northern Ireland and the shift in tactics by para-military organisations · the liberalising power of the Internet and concerns about threats to the standards of democracy. |
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| This classic textbook critically explores the relationship between politics, the media and democracy in the United Kingdom, America and other contemporary societies. |
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eBooks - Titles - Authors - Social Issues - Societies & Cultures - Brian McNair - Introduction to Political Communication eBooks