eBooks - Social Issues - Social Issues - David Barrat - Media Sociology
Media Sociology eBooks
by David Barrat
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Platforms
Windows 98+, Tablet PC, Pocket PC 2003 Features
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Availability:
Download Now Price: $24.13
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Platforms
Windows PC, Palm, Pocket PC, eBookMan, SmartPhones, and more. Features
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Availability:
Download Now Price: $21.32
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Media Sociology Summary
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The British post-war campaign to ban American horror comics neatly illustrates many of the pitfalls of media research. It is the first case-study used by David Barrat as he reviews this rapidly growing field of sociology. He gives a clear account of how and why sociologists have studied the media, looking in particular at the arguments about the effects of television, video, comics, newspapers, and radio on their audiences. He explains how media organizations work, how 'news' is manufactured, and what the political and commercial constraints can be. He discusses the likely impact on new technologies, including satellite and cable television, on the media industry. The final chapter is about methods of studying the media, such as 'uses and gratifications', content analysis, semiology and structural approaches. |
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| David Barrat gives a clear account of how and why sociologists have studied the media. He looks at the arguments about the effects of different media on their audiences, and the impact of new technologies such as satellite and cable TV. |
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eBooks - Titles - Authors - Social Issues - Social Issues - David Barrat - Media Sociology eBooks