Behind Every Good Decision: How Anyone Can Use Business Analytics to Turn Data into Profitable Insight ePub (Adobe DRM) download by Piyanka Jain

Behind Every Good Decision: How Anyone Can Use Business Analytics to Turn Data into Profitable Insight

Amacom
Publication date: November 2014
ISBN: 9780814449226
Digital Book format: ePub (Adobe DRM)

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In Behind Every Good Decision, authors and analytics experts Piyanka Jain and Puneet Sharma demonstrate how business professionals at any level can take the information at their disposal and leverage it to make better decisions. Packed with examples and exercises, the book shows readers how they can clarify the business question; lay out a hypothesis-driven plan; pull relevant data; and convert it to insights. Business analytics needn't be left to the specialists. This book reveals how anyone can deploy it to help solve problems, increase revenue, decrease costs, improve products, and more.
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