Game-Changing Strategies: How to Create New Market Space in Established Industries by Breaking the Rules PDF (Adobe DRM) download by Constantinos C. Markides

Game-Changing Strategies: How to Create New Market Space in Established Industries by Breaking the Rules

Jossey-Bass
Publication date: September 2008
ISBN: 9780470290941
Digital Book format: PDF (Adobe DRM)

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Game-Changing Strategies explains the reasons behind this puzzle and presents practical ideas on how established firms could not only discover new radical business models but also grow them next to their existing business models. The challenge for established firms is not the discovery of a new business modelthe real challenge is how to make two business models coexist. This book offers advice on how established firms can implement structures and processes that make the new business model less conflicting and more palatable to the existing business.
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Game-Changing Strategies: How to Create New Market Space in Established Industries by Breaking the Rules PDF (Adobe DRM) download by Constantinos C. Markides
Jossey-Bass, September 2008
ISBN: 9780470290941
EAN:  9780470290941
PDF (Adobe DRM)
List Price: $20.99 eBook price: $19.99
Game-Changing Strategies: How to Create New Market Space in Established Industries by Breaking the Rules ePub (Adobe DRM) download by Constantinos C. Markides
Jossey-Bass, January 2013
ISBN: 9781118640814
EAN:  9781118640814
ePub (Adobe DRM)
List Price: $20.99 eBook price: $19.99
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