Generate Sales Leads With Virtual Events ePub (Adobe DRM) download by Dennis Shiao

Generate Sales Leads With Virtual Events

FastPencil, Inc.
Publication date: November 2010
ISBN: 9781607466765
Digital Book format: ePub (Adobe DRM)

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Virtual events can be a dream for marketers. They can generate leads cost effectively and they facilitate real-time interactions with sales prospects that can lead to quicker and more efficient marketing qualification. Dennis Shiao, a virtual events expert, takes you from the planning process, to audience generation and engagement strategies and finally to lead qualification and follow-up. Dennis shows you how to use virtual events to fuel your sales pipeline.
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