Harvard Business Review on Increasing Customer Loyalty PDF (Adobe DRM) download by Harvard Business Review

Harvard Business Review on Increasing Customer Loyalty

Harvard Business Review Press
Publication date: February 2011
ISBN: 9781422171967
Digital Book format: PDF (Adobe DRM)

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How do you keep your customers coming back-and get them to bring others?If you need the best practices and ideas for making your customers loyal and profitable--but don't have time to find them--this book is for you. Here are nine inspiring and useful perspectives, all in one place.This collection of HBR articles will help you:- Turn angry customers into loyal advocates- Get more people to recommend you- Boost customer satisfaction by satisfying your employees- Focus on profitable customers--whether they're loyal or not- Invest in the right CRM technology for your business- Mine customer data for more effective marketing- Increase your customers' lifetime value
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Harvard Business Review on Increasing Customer Loyalty ePub (Adobe DRM) download by Harvard Business Review
Harvard Business Review Press, February 2011
ISBN: 9781422171967
EAN:  9781422171967
ePub (Adobe DRM)
List Price: $21.99 eBook price: $19.99
Harvard Business Review on Increasing Customer Loyalty PDF (Adobe DRM) download by Harvard Business Review
Harvard Business Review Press, February 2011
ISBN: 9781422171967
EAN:  2370004259567
PDF (Adobe DRM)
List Price: $22.00 eBook price: $19.99
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