Influencer Marketing For Dummies ePub (Adobe DRM) download by Cat Lincoln

Influencer Marketing For Dummies

For Dummies
Publication date: November 2015
ISBN: 9781119113928
Digital Book format: ePub (Adobe DRM)

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The easy way to get 'in' with influencer marketing

Are you a marketing guru looking to stay at the top of your game? Then you need to be in the know on influencer marketing. A hybrid of content marketing and native advertising, influencer marketing is an established trend in marketing that identifies and targets individuals with influence over potential buyers. Although this has usually meant focusing on popular celebrities and Internet personalities, there is a new wave of 'everyday consumers' that can have a large impact. In Influencer Marketing For Dummies, you'll find out how to market to those who rock social media-and, subsequently, grow your brand.

Influencer marketing relies on building strong relationships with customers. With the help of this hands-on, friendly guide, you'll discover how to build superior customer service and experience, make strong interactions with customers, and encourage organic and authentic sharing about your brand. Measure the most impact that content has on your overall marketing strategy

  • Find influencers: it's not just a numbers game or a 'who's who' of social media
  • Engage with influencers once you've found them
  • Recognize the best practices of influencer marketing and outreach

If you're a marketer, media agency professional, business owner, or anyone else who works hard to bring brands, products, and services to the largest audience possible, Influencer Marketing For Dummies is the go-to guide you don't want to be without.

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Influencer Marketing For Dummies ePub (Adobe DRM) download by Cat Lincoln
For Dummies, November 2015
ISBN: 9781119113928
EAN:  9781119113928
ePub (Adobe DRM)
eBook price: $17.99
Influencer Marketing For Dummies PDF (Adobe DRM) download by Cat Lincoln
For Dummies, November 2015
ISBN: 9781119114055
EAN:  9781119114055
PDF (Adobe DRM)
eBook price: $17.99