Scientific Advertising ePub (Adobe DRM) download by Claude C. Hopkins

Scientific Advertising

Start Publishing LLC
Publication date: March 2014
ISBN: 9781627933919
Digital Book format: ePub (Adobe DRM)

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The time has come when advertising has in some hands reached the status of a science. It is based on fixed principles and is reasonably exact. The causes and effects have been analyzed until they are well understood. The correct method of procedure have been proved and established. We know what is most effective, and we act on basic law. Advertising, once a gamble, has thus become, under able direction, one of the safest business ventures. Certainly no other enterprise with comparable possibilities need involve so little risk. Therefore, this book deals, not with theories and opinions, but with well-proved principles and facts. It is written as a text book for students and a safe guide for advertisers. Every statement has been weighed. The book is confined to establish fundamentals.
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Scientific Advertising ePub (Adobe DRM) download by Claude C. Hopkins
Start Publishing LLC, March 2014
ISBN: 9781627933919
EAN:  9781627933919
ePub (Adobe DRM)
eBook price: $0.99
Scientific Advertising ePub (Adobe DRM) download by Claude C. Hopkins
Start Publishing LLC, March 2014
ISBN: 9781627933919
EAN:  9781627933919
ePub (Adobe DRM)
eBook price: $0.99
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