Software That Sells: A Practical Guide to Developing and Marketing Your Software Project PDF (Adobe DRM) download by Edward Hasted

Software That Sells: A Practical Guide to Developing and Marketing Your Software Project

John Wiley & Sons, Inc.
Publication date: June 2005
ISBN: 9780471767688
Digital Book format: PDF (Adobe DRM)

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Written by an expert with more than 30 years of experience in every role in the IT industry, this book confronts development process problems head-on, and it tackles the critical steps that must be taken to ensure success Dives into topics such as identifying opportunities, planning for success, building an appropriate business model, assembling a team, developing software, managing teams, and successfully marketing and selling the product The book fills a void in the current market, and is an ideal read for all IT professionals
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