Steal These Ideas!: Marketing Secrets That Will Make You a Star PDF (Adobe DRM) download by Steve Cone

Steal These Ideas!: Marketing Secrets That Will Make You a Star

Bloomberg Press
Publication date: May 2010
ISBN: 9780470883044
Digital Book format: PDF (Adobe DRM)

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Working for nearly thirty years with and for leading companies including Citigroup, American Express, Epsilon, Apple, and Fidelity—with notable political and not-for-profit campaigns along the way—Steve Cone has the kind of hard-earned, high-level experience that translates into valuable, tested ideas on what really works—and doesn’t—in marketing.

In Steal These Ideas! Cone delivers hundreds of pearls in a sharp, no-nonsense, and witty style on all facets of marketing, branding, and advertising with all the candor and freshness one would expect from a knowledgeable good friend in the business.

Illustrated throughout with examples of the good, bad, and ugly in advertising, this is the secret stuff that no one ever teaches. Anyone can now steal these ideas and become a marketing star today.
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Steal These Ideas!: Marketing Secrets That Will Make You a Star PDF (Adobe DRM) download by Steve Cone
Bloomberg Press, May 2010
ISBN: 9780470883044
EAN:  9780470883044
PDF (Adobe DRM)
List Price: $13.99 eBook price: $12.99
Steal These Ideas!: Marketing Secrets That Will Make You a Star ePub (Adobe DRM) download by Steve Cone
Bloomberg Press, May 2010
ISBN: 9780470885079
EAN:  9780470885079
ePub (Adobe DRM)
List Price: $13.99 eBook price: $12.99
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