Strategy and Performance: Competing through Competences PDF (Adobe DRM) download by Michael Bourne

Strategy and Performance: Competing through Competences

Cambridge University Press
Publication date: June 1998
ISBN: 9780511060243
Digital Book format: PDF (Adobe DRM)

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In a world where customers are fickle and markets change overnight, you need to be ready to move rapidly when opportunities or threats arise - and that means knowing what your business is good at, and what it isn't. This book helps you to understand your organisation's potential, its capabilities and limitations, so when new challenges appear, you'll know how to manage your resources effectively to take advantage of them. It will show you how to build a more sustainable competitive advantage by revealing the techniques that underlie your firm's strategy, and explain how to improve and manage these resources to reinforce your strengths and ameliorate your weaknesses. Written for managers of small to medium sized businesses and industry consultants, this book also forms part of a three-volume set covering business strategy, performance, and competencies. A CD included with the book provides much supporting material.
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